Da Nang tourism finds way out of ‘hibernation’ scene

, Da Nang tourism finds way out of ‘hibernation’ scene

Da Nang’s tourism industry actively promotes and promotes other major markets such as India and the Middle East and has received many positive signals.

, Da Nang tourism finds way out of ‘hibernation’ scene

, Da Nang tourism finds way out of ‘hibernation’ scene

Da Nang has always been a key tourist market of the Central region. Photo: Unsplash.

Over the past 3 weeks, the number of tourists coming to Da Nang to visit and relax is showing signs of decreasing. According to business representatives, the cause of this situation is that after the September 2 holiday, most people have limited travel because their children enter the new school year.

“On the other hand, from now to the end of the year is also the sprint period for the work plans of agencies and units, so people do not have any idle time for going out. Da Nang and the central provinces also are entering the rainy and stormy season, which is not convenient for travel,” said Nguyen Van Tien, director of a tourism business in Da Nang.

There will be a large number of Indian visitors to Da Nang

Ms. Truong Thi Hong Hanh, Director of Danang Department of Tourism, acknowledged that the tourism industry has prospered in recent years. Especially, during the holidays of April 30, September 2… the number of tourists coming to Da Nang to visit and relax is very large. Many 4-5 star hotels in coastal areas operate at more than 80% capacity.

However, the head of the city’s tourism industry also acknowledged that the traditional tourist market of Da Nang in Northeast Asia such as Korea and China has seriously declined and has not shown any positive signs in the near future.

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Mr. Nguyen Duc Quynh, Chairman of Da Nang Hotel Association, also said that tourism in the Central region is recovering, but the number of visitors is still modest. In particular, Chinese tourists (accounting for more than 30% of the market share) still have not come to our country to travel because this country still pursues the “Zero-Covid” policy.

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Du lich Da Nang anh 1

Du lich Da Nang anh 1

Tourists come to Da Nang to visit on September 2. Photo: Doan Nguyen.

According to Ms. Nguyen Hoai An, Director of Da Nang Tourism Promotion Center, to make up for the shortage of international visitors, the Da Nang tourism industry has actively promoted and promoted other major markets such as: India, Middle East.

Recently, on September 17, Da Nang Department of Tourism also had a meeting with representatives of tourism businesses, airlines and Indian partners. The parties have agreed since October, a domestic airline will operate two direct flights from two major cities of India, Mumbai and New Delhi, to Da Nang.

“Next, in turn, the flight routes connecting Da Nang with three other major Indian cities will also come into operation to exchange visitor sources. The city tourism industry will organize a mission in Middle Eastern countries (Doha and UAE) to introduce Da Nang tourism and promote the reopening of Doha – Da Nang direct flights soon”, Ms. Hanh informed.

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Mr. Subhash Prasad Gupta, Deputy Ambassador of India to Vietnam, said that Indians love destinations in Southeast Asia and Vietnam. The proof is that in the past 9 months, about 94,000 Indian tourists have come to Vietnam for sightseeing and tourism. Mr. Subhash said that with the cooperation and promotion programs that have been going on, a large number of Indian citizens will come to Vietnam in the coming time.

Diversify the market to escape the “hibernation” situation

Commenting that the international tourist market is still not optimistic, Cao Tri Dung, Chairman of the Danang Tourism Association, said that the city’s leaders need to drastically search for new markets and strengthen the promotion, work with more partners.

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With the same opinion, the Chairman of Danang Hotel Association said that if it cannot find a source of guests, the tourism industry in the Central region will fall into a state of “hibernation” in the last months of the year.

Du lich Da Nang anh 2

Du lich Da Nang anh 2

Da Nang tourism industry is promoting many programs to attract international visitors. Photo: Doan Nguyen.

Both of them said that the sources of visitors that Da Nang needs to target are MICE delegations (tourism combined with seminars, conferences, exhibitions, events), guests from India and Middle East countries. According to Mr. Quynh, the above source of guests is feasible and local tourism and hotel businesses can meet the requirements of partners.

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Mr. Nguyen Xuan Binh, Deputy Director of Danang Department of Tourism, said that the support program to attract MICE guests, piloted from 2020, has become a highlight and motivation for domestic tourism in the context of the Covid-19 epidemic.

As soon as tourism reopens, the city’s tourism industry continues to expand to the international market to create favorable conditions for delegations to Danang. In fact, from February 21 to now, the Da Nang Department of Tourism has welcomed 31 domestic MICE delegations with nearly 15,600 visitors, including 7 groups of 700 guests, 9 groups of 300-700 guests and 15 groups of over 100 guests.

@ Zing News

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